Crafting stories with impact
for brands that matter.
When we reduce the cost of transportation, we expand individual freedom.
I believe electric vehicles have the potential to lower transportation costs for everyone—but technology only succeeds when people enjoy using it. With The Kilowatts, I’ve tested everything from cutting-edge EV prototypes to everyday charging solutions, always keeping the user experience top of mind. By highlighting what truly matters to customers, I’m helping make sustainable transportation a seamless part of everyday life.
Meaningful change starts with real-world experiences.
In 2018, I began sharing my first Tesla on Turo—initially as a practical way to keep it on the road after buying a second. But as I hosted more trips, I saw it as the perfect chance to show people how effortlessly EVs can fit into daily life.
Now, after thousands of rentals, I’m now building Dispatch, a car-sharing platform designed to connect directly with EVs to offer the most seamless, user-friendly rental experience possible. For EVs to truly replace gas cars, they need to be more accessible—and more convenient—even for short-term use.
Humanity is at a tipping point—shifting from fossil fuels to sustainably sourced electricity.
For electric vehicles to lead this transformation, they must do more than perform—they must excite and inspire.
Through carefully crafted stories and thoughtful branding, I’ve played a small part in reshaping how society views EVs—ensuring a cleaner, brighter future for everyone.
